Explained in plain English
What is 'us vs them'?
‘Us vs them’ is a way of thinking that divides people into two groups: ‘us’ (the good, ordinary people) and ‘them’ (the bad, often elite, outsiders). In the story, far-right narratives often use this to rally support, portraying certain groups as ‘them’ who threaten ‘us’ in Britain, even when the content is created abroad.
Stories that explain this
Facebook ignores AI-generated far-right UK videos with millions of viewsQuestions this opens up
Who are 'the elite'? How do groups form? What is tribalism?This explainer came from a news story
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