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Politics · 26 August 2026

Middle aged Londoners are Reform's strongest supporters, poll finds

Middle aged Londoners are Reform's strongest supporters, poll finds

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Londoners aged 45 to 54 are Reform UK's strongest backers, with 38% supporting the party for the 2028 mayoral race, a Savanta poll finds. The Queen Mary University survey puts Reform on 20%, ahead of the Tories' 18% though behind Labour's 33%, enough for the run off spot. Men back Reform more than women, and researcher Eoghan Kelly expects Labour to win on second preferences.

Reported by London Evening Standard · How we write briefs

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