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Business · 5 hours ago

Apple reduces iPhone 18 Pro component orders by 15% due to weak demand

Apple reduces iPhone 18 Pro component orders by 15% due to weak demand

Apple website

Apple has reportedly asked suppliers to reduce iPhone 18 Pro component production because demand is lower than expected. A $100 price increase for the Pro models is blamed by Apple on higher memory chip costs. Component orders for October were cut by at least 15% compared to original requests.

Reported by macrumors.com · How we write briefs

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