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News · 24 May 2026

Alcohol charities slam new 99p cocktail shots

Alcohol charities slam new 99p cocktail shots

TaurusEmerald via Wikimedia Commons (CC BY-SA 4.0)

Critics claim that cheap alcohol, specifically marketed to university students, is inappropriately designed to entice children. This month, BuzzBallz introduced 99p shots, using ice-cream vans and other tactics to market them on university grounds. Alcohol charities have cautioned that the product employs nostalgia as a facade, pairing its inexpensive pricing with aggressive marketing.

Reported by Guardian · How we write briefs

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