Business · 4 March 2026
Wendy's joins Burger King in mocking McDonald's CEO video
Wendy’s has joined rival Burger King in ridiculing the chief executive of McDonald’s following a viral social media blunder. After Chris Kempczinski was filmed taking a tentative nibble of a new burger and awkwardly describing it as a product, executives from both competitors posted videos of themselves enthusiastically devouring their own menu items. Wendy’s US president Pete Suerken also used the opportunity to joke about McDonald’s notorious broken ice cream machines.
Reported by forbes.com · How we write briefs