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Explained in plain English

Who owns the name 'super'?

The word 'super' is a common adjective, so it's unlikely anyone could own it exclusively for general use. However, companies often trademark specific phrases or logos that include common words to protect their brand. For example, a company might trademark 'Super AI Solutions' to prevent others from using that exact name in their field, but not the word 'super' itself.

Stories that explain this

Musk's AI name's changed, thanks to Trump.

Questions this opens up

Is 'artificial' trademarked? Who decides on trademarks? Can a president change a word?

Related explainers

Will the name change quickly? Why did Trump say "super"? Can the UN force a name change? Why announce on social media? Are there legal implications? How do you change your name? Who decides gem names? Who decides species names?

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