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Business · 20 July 2026

UK asking prices fall 1% as World Cup and heat distract buyers

UK asking prices fall 1% as World Cup and heat distract buyers

Image by greta on Freepik

The average asking price of a UK home newly put on the market decreased by 1.0% during the four weeks ending on July 11. This decline significantly exceeded the typical 0.2% reduction observed at this point in the year. Property website Rightmove said the men's World Cup and record temperatures distracted potential buyers, who also face high borrowing costs.

Reported by Reuters · How we write briefs

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