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Technology · 1 August 2026

Snapchat to stop recommending fully AI-generated videos on its feed

Snapchat to stop recommending fully AI-generated videos on its feed

Image by natanaelginting on Freepik

Snapchat's parent company, Snap, said on Friday it would prioritise human-made content in its Spotlight feed. Several popular platforms are trying to tackle "AI slop" or fake content made entirely by artificial intelligence. LinkedIn, YouTube, and Substack have also introduced similar measures, with LinkedIn blocking billions of AI-generated comments recently.

Reported by bbc.co.uk · How we write briefs

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