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Business · 16 July 2026

Sega's £5 million bet saved Nvidia from ruin in 1995

Sega's £5 million bet saved Nvidia from ruin in 1995

Nvidia's CEO Jensen Huang visited Sega in Tokyo on Wednesday to thank them for a crucial £5 million investment. The investment came in 1995 when Nvidia was nearly out of business after choosing the wrong graphics technology. Sega later sold its stake for £15 million, which would be over a trillion today.

Reported by Kotaku · How we write briefs

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