World · 13 November 2025
Music Over Everything: Survey Says 70% Prefer Concerts to Sex
Photo by Eric Nopanen on Unsplash
A new global survey of 40,000 people across 15 countries reveals that 70% would choose a live concert over sex with their partner. Live music now tops the charts as the world’s favorite form of entertainment — beating out movies, sports, and streaming. Even with soaring ticket prices, 93% of fans say they crave real-life, shared concert moments over digital ones, often planning full trips around shows and viewing them as identity-defining experiences.
Reported by NME · How we write briefs