Business · 29 July 2026

Apple expects nearly $109 billion in revenue after keeping iPhone prices flat

Competitors made buyers cover the rising costs of artificial intelligence chips, but the tech giant refused to make its flagship phones more expensive. Market experts predict the company will announce a 15.5% overall revenue boost for the April to June quarter as a result. They also believe Apple might finally increase the cost of new handsets when the next series arrives in September.

By BriefTea Editorial · 29 July 2026 at 12:24

Reported by Reuters · How we write briefs

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