Technology · 20 March 2026

Amazon plans new Alexa phone after 2014 device failed

People may soon have a new way to interact with Amazon's services through a smartphone focused on Alexa. Reports indicate Amazon is planning this device, codenamed 'Transformer', over a decade after its 2014 Fire Phone failed. Amazon's first Fire Phone, which cost $199 unlocked, ceased sales after barely a year due to its immediate failure.

By BriefTea Editorial · 20 March 2026 at 18:03

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