Technology · 31 July 2026
Amazon gives brand owners 14 days to approve AI title changes
Amazon has confirmed that updates have been applied to over 984 million product titles since June 2026, with AI-generated recommendations commencing on July 27. Brand owners now get a 14-day window to review, change, or approve these AI-made updates before they go live. From August 10, the new "Item highlights" will show below the "Item name" on both desktop and mobile.
Reported by ppc.land · How we write briefs