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Why do artists release singles?
Taylor Swift's new single 'Patient Zero' is a common way for musicians to share new music without releasing a full album. Singles often build excitement and test the waters for an upcoming album, or they can be standalone releases. They're a key part of how artists keep fans engaged between larger projects.
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Taylor Swift releases new single “Patient Zero”Related explainers
Why the countdown mystery? What are physical CDs for? What's a 'Patient Zero'? Why do artists add shows? Why do artists do giveaways? How do artists make comebacks? How do artists make money? How do artists make money now?The full catalogue
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