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General · 8 hours ago

Nigerian 22-year-old who films thrifted looks walks Chanel's Paris show

Nigerian 22-year-old who films thrifted looks walks Chanel's Paris show

Graphic: BriefTea

Rachel Ojuromi, known as Give Rachel a Shot on Instagram, creates fashion videos using secondhand clothes and scraps from Lagos markets. She and stylist Debby Fasingha posted daily videos for six months from March, including looks inspired by Chanel's Métiers d'Art 2026 collection. Chanel's creative director, Matthieu Blazy, noticed her, leading to her feature in the spring/summer 2027 presentation at the Grand Palais last month.

Reported by Guardian · How we write briefs

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