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Business · 54 minutes ago

Malaysia wants China to switch to its naturally ripened durians

Malaysia wants China to switch to its naturally ripened durians

Malaysia is trying to get Chinese consumers, the world's biggest durian importers, to choose its fruit over other countries' varieties. Unlike rivals, Malaysian growers only collect durians that have ripened naturally and fallen, which gives them a unique taste. The naturally ripened durians, however, have a very short shelf life of only two to three days.

Reported by fortune.com · How we write briefs

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