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Business · 2 days ago

Keira Knightley Returns In Six-Minute Waitrose Christmas Advert

Keira Knightley Returns In Six-Minute Waitrose Christmas Advert

Andrea Raffin, CC BY-SA 3.0, via Wikimedia Commons

Keira Knightley is back for Waitrose's festive campaign, reuniting with comedian Joe Wilkinson in a six-minute romantic comedy sequel to their popular advert from last year. This time Wilkinson's character Phil races to stop her wedding to a rival suitor played by Rivals actor Alex Hassell, armed only with a homemade beef Wellington. The record-breaking film also squeezes in surprise cameos from familiar TV faces.

Reported by The Independent · How we write briefs

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Why is the advert six minutes? Why use Keira Knightley? Who shops at Waitrose?

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