Get the app →
BriefTea logoBriefTea

Every story in sixty words

Get the free app no ads · no paywall

Business · 28 July 2026

Coca-Cola revenue rises 6% as World Cup drinks breaks push up sales

Coca-Cola revenue rises 6% as World Cup drinks breaks push up sales

Photo by Alessandro D’Antonio on Unsplash

The drinks giant saw its second-quarter revenue jump by about 6% to $13.37 billion, easily beating market expectations. Finance chief John Murphy said the frequent pauses in football matches helped push up sales for its Powerade brand. The strong results drove the company's share price to a record high of $90.13 on Tuesday, despite higher aluminium costs caused by the war in Iran.

Reported by Reuters · How we write briefs

Understand this story

What's a World Cup? What's the World Cup? What is a World Cup?

More briefs

BusinessLockheed Martin may build UK's new £2bn Skynet satellites BusinessKFC dropping Pepsi for Coca-Cola in all US restaurants by early 2027 BusinessSome Anthropic investors reportedly eye $1.5tn valuation, down from the $2tn expected BusinessLondon's top shares reach a seven-week high as investors buy safer British businesses BusinessThames Water needs £2.4B more to avoid government takeover BusinessBritish pound rises against the dollar after the UK economy unexpectedly grows More business stories → Browse all stories →