Business · 30 January 2026
Chinese car giant Chery opens European headquarters in Liverpool UK
AI Generated (Gemini)
Chinese automotive giant Chery confirmed it will establish a European headquarters for its commercial vehicle division in Liverpool. The announcement coincided with Prime Minister Keir Starmer’s trade visit to Beijing. The new hub will focus on research, engineering, and commercial development, potentially creating hundreds of high-skilled jobs. Additionally, reports suggest Chery may partner with Jaguar Land Rover to manufacture vehicles at JLR's Halewood plant, utilizing spare capacity to support the UK's advanced manufacturing sector.
Reported by BBC · How we write briefs