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General · 2 hours ago

AI price increases risk diner anger in UK restaurants

AI price increases risk diner anger in UK restaurants

Photo by Huy Phan on Pexels

AI is set to change restaurant menus, with technology companies encouraging dynamic pricing based on what customers might pay. Piemetrics, a tech business, claims its tools can find "instant margin growth" for restaurants by comparing prices and potential missed revenue. However, a restaurant industry analyst is sceptical about uptake, and British diners often view such AI pricing as unfair.

Reported by The Telegraph · How we write briefs

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